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Responding to the Manchester attack, 2025

In October 2025, JPR was preparing to publish its flagship report on British Jewish attitudes two years after October 7, based on responses from over 4,800 participants—the largest survey of British Jews conducted since 2023. The report and press materials had already been circulated under embargo to key journalists in the UK and internationally, with coverage planned around its scheduled release.


When a terror attack targeted Heaton Park Synagogue in Manchester on Yom Kippur, it became clear that the data could not wait. We took the decision to lift the embargo immediately and shared the full report with additional journalists and news outlets covering the unfolding story, ensuring accurate context and evidence were available at a critical moment.


JPR’s research featured extensively in global media coverage, including Reuters, AFP, The Guardian, The Times, BBC and ITV News. The findings were also referenced in high-profile commentary and opinion pieces, including an op-ed by London Mayor Sadiq Khan, embedding the data into the wider public and political conversation.


The week following the attack saw a sharp rise in engagement with JPR’s digital platforms: website users increased by over 400%, page views by more than 250%, and report downloads by 100% compared with weekly averages. Google Search performance significantly exceeded baseline levels, reinforcing JPR’s position as a trusted and highly visible source of information on Jewish life in the UK.

"Life does not cease to be funny when people die any more than it
ceases to be serious when people laugh
"
George Bernard Shaw

© 2021 by Omri Gal

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